The Bureau National Interprofessionnel du Cognac (BNIC) announced today that it had hired Teuwen Communications as its agency of record to help promote the Cognac region and culture through events and social media. The BNIC press release announcing the selection of Tuewen Communications, itself is a fine piece of educational promotion regarding Cognac.
Today’s BNIC press release gives an overview of the history of cognac, its six growing growing crus, its grapes, its distillation process, its master blenders, its aging, its designations and its annual sales.
Read the BNIC press release here .
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